Amazon Consultant • Amazon Selling Coach • Amazon Optimization • Amazon Wholesale Partner

The Right Way To Sell On Amazon

Navigate Your Business To Higher Rankings, Better Sales, Optimization, & Lower Costs on Struggling. Start Selling. Start Selling More. -----Your Wholesale Solution - Let Us Sell Your Products On Amazon

Starboard is a full-service Amazon Consulting Agency and an Amazon Wholesale Partner

Is Amazon the right for my business/products?-----"Why aren't my products selling?"-----"Why am I not profitable on Amazon? "-----"Why am I spending so much on Amazon Ads?"-----Why have my sales dropped off?-----"How can I wholesale my products on Amazon?"-----

These are some of the questions that we hear the most often, and ones we can quickly help you answer.
That's because we're not just consultants, we also own and run our own Amazon businesses and are working on them, every day. With this depth of experience, we can advise you what to do, what not to do, and the steps you need to take to build a long-term, automated, highly-profitable business on the world's greatest sales platform.
So, have you already missed the Amazon boat? No, definitely not.But, the best time to get started is today.
If you are looking for an Amazon Wholesale Partner, please click here.


Whether you are looking to start selling on Amazon, or are an experienced seller looking to take your business to the next level, we would love to hear about your business and goals to see if and how we can help. And, if you are would like to talk about our Wholesale Partner Plan, where we buy your products from you and sell them on Amazon, please also let us know.
Our 30-minute consultations are confidential, friendly, thorough, and without any obligations. Our goal is to get to listen, provide analysis/advice, and to discover if we are a good fit to work with you.
We will provide recommendations for your next steps, and allow you to decide the best way to proceed.

The next step is for us provide a free estimate and timeline to you, with a plan to get you selling (or selling more) on Amazon, as quickly as possible.

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"Starboard not only got us on Amazon, they had us ranking and selling way before we expected. Each month, we are seeing an increase in our sales and more product reviews. We could not have done this without them."

T. F. - Founder & CEO of a Leading Sporting Goods Company(Starboard keeps all of our clients confidential, to protect their listings and online risk-exposure.)

Starboard Seller Services

Whether you're a sole proprietor, a small to medium sized business, or a Fortune 500 company, we offer a variety of services that can help you win BIG on Amazon.   So, if you need just one of our services, or several of them, we'll create your customized business and marketing plan.One out of every two e-commerce sales in the USA is on This is your time, act now.

  • Finding The Most Profitable Products

    Our proprietary research methods provide real-time data and identify future trends on which products provide the best opportunities and which you should avoid.

  • Product Sourcing

    We work with manufacturers, all over the world, to source the highest quality products at the very best price. Our services include: finding the right supplier, ordering samples, product modifications, quality control, and shipping logistics.

  • Product Launches

    The first 30 days of any new Amazon product launch are crucial for the long-term viability and profitability. We’ll provide qualified traffic, full-priced sales, and a high conversion rate to boost your rankings and ROI.

  • Listing Optimization

    We’ll optimize your title, bullet points, description, and Seller Central back-end to improve your keyword ranking, Best Seller Ranking (BSR), and conversion rate. A highly optimized listing is the most important thing on Amazon, and can increase your traffic, click-through rate (CTR) and conversion rate (CR).

  • High-Conversion Copywriting

    So, a potential customer is now looking at your listing. This is your sales pitch. You need to have the right message, explain benefits and features in an engaging way, while including the most opportunistic keywords. We can do all of this for you.

  • Professional Product Images & Videos

    Probably the most important element of any successful Amazon listing. Your images need to look amazing, tell a story, solve a problem, show your product in use. Do not skimp here, this will make or break your Amazon listing. We’ll be happy to share our portfolio and ideas.


    Fulfilled By Amazon (FBA/Prime), Fulfilled by Merchant (FBM/You Ship It), or Seller Fulfilled Prime (SFP/You Ship It, but have to get it there as if Amazon shipped it). Depending on the size and weight of your product, this is a complicated decision. The right choice can be a tremendous profitability boost..

  • Product Reviews

    Reviews are the lifeblood on Amazon. You probably decided to purchase your last Amazon product because of the reviews others have left. How do you get these, how do you manage poor reviews? We will show you.

  • Amazon Advertising

    The majority of Amazon sellers fail, because they are not successful creating effective and efficient Amazon Advertising campaigns. Amazon Advertising, when done correctly, can be a powerful tool to launch and rank your products, drive sales, and provide invaluable keyword research. This is not a set-it-and-forget-it task, but rather something that needs daily attention. We will provide the research, set-up, implementation, and optimization needed so your business can thrive and not become another negative Amazon statistic.

  • Enhanced Brand Content (EBC)

    Enhanced Brand Content (EBC) provides Amazon sellers with many incredible advantages over sellers without it. You can only achieve this with a trademark. Need one, we can navigate the process. Have one, we can make your listing pop with the tools Amazon provides with your Brand Registry.

  • More Traffic

    Did you know that Amazon loves when your listings drive external traffic to So much so, that almost 30% of your ranking score is now based on this. We'll show you the most cost-effective ways to do this that will, not only help get you to Page 1, but will help keep you there while driving up your organic sales.

  • Amazon Compliance

    Amazon is a complicated, ever-changing, dynamic environment. The A9 algorithm changes, without notice. So does Amazon's Terms of Service (TOS), compliance regulations, performance metrics...just to name a few. We will stay on top of these changes, and react accordingly, so you can have peace of mind that your business is always being monitored, protected, and remains compliant.

  • Inventory iconInventory icon for website, application, printing, document, poster design, etc.

    Inventory Management

    Your inventory is your biggest investment and your business simply cannot operate without it. Running out is HUGELY detrimental and can kill your momentum. We will help you manage these processes so that your products are manufactured and delivered on-time and on-budget, keeping your Amazon business flowing and growing.

  • Your Wholesale Solution

    If you think Amazon is the right marketplace for your existing products, but don't have the time and/or desire to navigate through Amazon's Seller Central, we can help, do all the heavy-lifting, pay for all the Amazon fees and advertising, handle all the customer service and account issues. Plain and simple, we can buy your products from you and sell them in our Amazon stores. Yes, it's really that easy!

About Starboard

Starboard Seller is a team of fun, passionate, and experienced marketing and e-commerce professionals. Together, we have been successfully selling on Amazon, consulting clients on better ways to sell, and creating successful wholesale partnerships since 2011.
We are headquartered on beautiful Saint Simons Island, GA (USA) and work with clients all over the United States.
Once we understand your business goals and the overall scope of work, we assign the right people/skill sets to your account to quickly provide the services needed, in a prioritized manner. We create a goal-based workflow that keeps projects on-time and on-budget, with full transparency and accountability.
Starboard Seller is an independent division of Starboard Advertising Group, an award winning creative marketing agency, founded in 2002.

Request A Free Consultation

Starboard is currently taking on a limited number of new clients, beginner to advanced. If you are interested in discussing your company and desired scope of work, please fill out the form below.All submissions will be held in the strictest confidence.

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Your Amazon Wholesale Partner

Listen, we 1000000% understand. You've spent your time, blood, sweat, and tears on building your business, developing your brand, creating products, and running your business.
On top of this, everyone keeps telling you that your products should be on Amazon. So, you probably signed up, logged in to Seller Central, took one look at the minefield that was on your screen...then quickly stopped, logged out, and went back to running your business.
You can still make a tremendous amount of money, but now by letting us sell your products on Amazon. This is what we do. You spend your time making great products, and we will help you sell more and more of them, strengthen your brand, and improve your bottom line.
It's a very simple formula, that we have developed and used with dozens and dozens of successful companies of all sizes.
If you have been looking for a wholesale solution, please reach out to us, today!

Latest Amazon Seller News

Create case packs to help drive higher-volume sales

Our Case Pack Recommendations tool helps you identify opportunities to bundle your products as case packs, or add offers on existing case packs.
Case packs contain multiple single units (for example, six keyboards) and offer customers a lower cost per-item and consolidated delivery.
Using case packs helps you increase your sales to customers. In the first half of 2022, case packs sales grew 16% faster than single-unit sales in the US, with 15% higher conversion for Amazon Business customers than single units.
Based on your catalog and customer demand, we offer two types of case pack recommendations:
Create new case packs: We assess multi-unit orders of your single products to indicate if there is demand for these products to be sold as case packs.
Add offers on existing case packs: To suggest that you could add an offer on this existing ASIN, we review case packs for products from brands that you are registered.

● Updates to New Seller Incentives

If you’re a new Professional seller and have yet to list your first product in the US, Japan, the UK, Germany, France, Italy, or Spain, or if you're an existing Professional seller and want to expand to these stores for the first time, you may be eligible for New Seller Incentives.
The New Seller Incentives program helps you grow your brand, scale your business, and promote your products. Eligible sellers who take the required actions can qualify for benefits that could be worth more than $50,000, including Vine, FBA, and Amazon Coupons credits.
Effective March 1, 2023, the eligibility window to access New Seller Incentives benefits for Vine, FBA, and Amazon Coupons will be updated from one year to 90 days. Transparency credits will no longer be available.
These updates apply only to new Professional sellers who list their first buyable ASIN on or after March 1, 2023.

New Automate Pricing feature will help protect your margins

To let Automate Pricing adjust your prices both up and down, we have added a new feature. In addition to keeping your prices competitive, Automate Price rules can also be configured to increase your prices.

When you configure price rules to compare against prices from retailers outside the Amazon store, we can increase your price when the external price increases. This applies when there are no other offers for the same item in Amazon’s store that meet your rule criteria.

To use this new feature, go to Automated Pricing and enroll your SKU in a Competitive Featured Offer rule or Competitive Lowest Price rule, and configure your rule settings to compare with prices outside the Amazon store.

Automate Pricing is free to use and helps increase your chance to be the featured offer by adjusting your prices quickly and automatically in relation to competing offers for the same product.

Update: Three new product listing attributes will be mandatory

New and existing product listings for certain product types must include color name, product description, and department name attributes. Since our previous announcement, size name has been removed as a mandatory attribute, and two product types have been added
Attributes will change from optional to required for the following product types.
Your active listings will not be affected.

Amazon investing over $5 billion in small business success and stability during a difficult time

Our focus has been on getting the most selection for customers while enabling your success. That has included limiting ordering for our own retail business in the U.S., and allocating the majority of space in our fulfillment centers for seller inventory so that your products are in stock for customer orders. As we write this email today, sellers using Fulfillment by Amazon carry enough inventory, on average, to support 25% more days of sales than our own retail business, and more than 60% of products in our fulfillment centers worldwide are from sellers.
Sellers surpassed $4.8 billion in worldwide sales from Black Friday through Cyber Monday, growing about 60% from last year. Your businesses continue to grow faster than Amazon’s own first-party retail business, and we’re glad. What’s good for you is good for Amazon, our customers, and communities around the world.

New feature helps you create and manage deals across Amazon stores

Our new feature makes it easier to create and manage your deals across United States, Canada, Mexico, and Brazil Amazon stores. You can now manage deals without having to sign in and out of store-specific Seller Central accounts to manage deals across United States, Canada, Mexico, and Brazil.

With this feature, you can:
•View and manage all of your United States, Canada, Mexico, and Brazil Amazon deals in the same Deals Dashboard.
•Filter deal recommendations eligible to run in United States, Canada, Mexico, and Brazil.
•When creating a new deal, you can choose to schedule your deal to run in United States, Canada, Mexico, and Brazil.
•This feature is also available for Amazon stores in Europe, Middle-east and North Africa, and Asia-Pacific. For more information, go to Create a Dea

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